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| Автор: Группа авторов |
| Издательство: Ingram |
| Cтраниц: 1 |
| Формат: EPUB |
| Размер: 0 |
| ISBN: 9780857452160 |
| Качество: excellent |
| Язык: |
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Описание:
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Beer is an ancient alcoholic drink which, although produced through a more complex process than wine, was developed by a wide range of cultures to become internationally popular. This book is the first multidisciplinary, cross-cultural collection about beer. It explores the brewing processes used in antiquity and in traditional societies; the social and symbolic roles of beer-drinking; the beliefs and activities associated with it; the health-promoting effects as well as the health-damaging risks; and analyses the modern role of large multinational companies, which own many of the breweries, and the marketing techniques that they employ.
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