Practical, prescriptive advice on successfully marketing your event planning business Recent years have been tough on the event planning industry. The terrorist attacks of September 11, 2001, economic downturns, wars, and SARS have all negatively impacted the business. There are fewer corporate dollars dedicated to travel budgets and special events, creating even more pressure on businesses in an already highly competitive industry. This book te ...
WINNING IS THE GOAL, THE CORPORATE SEASON IS ENDLESS, AND THE PRESSURE TO PERFORM IS 24/7 Winning isn't easy. The world is becoming more and more competitive, with a greater need than ever for people to work together effectively in teams to make organizations successful. There is no better model for success in business than the world of sport, with its bottom-line performance culture and its relentless focus on creating winning teams. In Why Tea ...
Clear-Cut Ways to Manage Inevitable Project Changes If you're a typical project manager, you're probably aware of the importance of change management but may not have the time or expertise to develop a full-blown plan. Here's a quick and practical guide to applying the disciplines of proven change management practices without the rigor of complex processes. Part of the Project Manager's Spotlight series from Harbor Light Press, this straightforw ...
In Five Key Principles of Corporate Performance Management, Bob Paladino shares his decades of experience to provide proven, real-world implementation insights from globally recognized and award-winning organizations. You’ll discover what today’s Fortune 100 companies are doing right, and how to implement their enterprise techniques and strategies within your own organization to maximize success. ...
An inside account of how McDonald's turns diversity into success Everyone knows McDonald's, one of the most recognizable brand names in the world. But few know the extent to which McDonald's continued and ongoing success is due to the company's internal philosophy of inclusion and diversity. One of the biggest employers in the world, McDonald's staff is one of the world's most racially, culturally, and religiously diverse. In None of Us Is As Go ...
WHAT YOU MUST KNOW TO TURN YOUR PROFITABLE BUSINESS INTO A GREAT ONE Your business is profitable. Though you sweat every detail, it's too easy for customers and employees to slip away. Meanwhile, you're tempted by new markets and threatened by upstarts. This is the world of Rosalie Lober's Run Your Business Like a Fortune 100 where successful entrepreneurs either get big or go home. Dr. Lober reveals how your profitable small or mid-size busines ...
How to make a living speaking, training, and running workshops and seminars Expert Bob Bly shares his secrets for earning $1,000 to $5,000 a day, or more, as a self-employed speaker, lecturer, or trainer. He shows readers, step-by-step, everything they need to know to become polished speakers, create winning presentations, find a market niche, set fees, get bookings, and much more. Aspiring speakers will learn about the corporate training market ...
Get the Job You Want, Even When No One’s Hiring You CAN find a good job in a bad economy – but NOT with conventional search strategies. New Rules for a New Reality Today’s job market is the toughest in recent history, and the challenges are here to stay. Even so, you CAN get the job you want – IF you discard conventional approaches to the search. Get the Job You Want, Even When No One’s Hiring is the ONLY career book that: Explains the special s ...
At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial passion of a start-up with the commercial rigour of large enterprises… this is for everyone who seeks the inspiration to think and act differently. Business Genius helps you drive more profitable, sustaina ...
